The Book

 

Are you ready to learn how to make the most out of video marketing?

 
Do you know that having video on your website's homepage makes it 53% more likely to show up on page ONE of Google search? 
Do you know it's time to add video to your marketing mix, but don't know where to start?
Do you wish there was a step-by-step guide to make it easier and maybe even fun?
Me too!  That's why I wrote Lights! Camera! YOU!

 

 
 
 
 
 
Get the Book!

"To video or not to video? That is the question! Laura answers that question and more with experience, wisdom and humor. She drills down to the essence of how and most importantly, why so anyone can do it! Listen to her- she knows things!!"

Joseph R. Morris DDS | NYU Dental Faculty

“Finally, a book that has simplified everything you need to know to create and use video to market your dental practice!  In this easy to read step-by-step format you will learn basics and essentials to help you establish an awesome video marketing strategy!”

 Judy Kay Mausolf | Dental Practice Culture Specialist

This book is a wonderful guide for anyone interested in updating and upgrading their on-line presence. Take it from someone who is particularly intimidated by technology. Laura translates dashes and zeros into English!”

Stephen Hudis DDS, FACP | President American College of Prosthodontist

What to expect in Lights! Camera! YOU!

 

Video is rapidly becoming the most essential tool for marketing. Video content holds peoples’ attention and gets more interactions than any other type of content.
You cannot afford to leave video out of your marketing mix!
You know you need to do it, but video can feel scary, especially if you don’t know where to start.
Lights! Camera! YOU! takes the scary out of creating and using video to market your practice. Some of the things you’ll learn:
  • Which videos are the most important to have
  • How to create videos that look professional and engage patients
  • How to maximize YouTube and get found
  • How to use video on social platforms
With detailed instructions and over 30 how-to images, Laura walks you through the steps of creating practice videos, building a YouTube channel, using video on your social platforms, and making sure your videos—and YOU—get found online.
Included with your book purchase is online access to bonus downloads, including templates, planning tools, and example videos.
 
 
 

Some of Our Recent Client Videos  

 
 
 
 

Ready to take your marketing to the next level?

Learn the foundations of online marketing and five-star service.  This course will take the scary out of marketing and give your team the confidence to do it themselves.

Learn about my flagship course here